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Reasons your company needs a summer party in 2021

2020 has been a difficult year for everyone, especially with work patterns being so disrupted. Many of us will have worked from home for a significant chunk of the year, and some of us may have been furloughed.

It’s inevitable that these big life changes can have a knock-on effect on staff morale, team dynamics, and employee mental health. There are a variety of ways to address these concerns, and having an event that everyone can look forward to can help pull your staff through this difficult period and make the world of difference.

Here are our reasons why you should consider holding a company summer party in 2021:

Boost staff morale

Team morale is something that thousands of workforces across the country may be struggling with right now. Being at home for months, not being able to see loved ones and potentially having to shield will have understandably made an impact on employee mental health.

That’s why hosting a company party could help boost morale – it gives everyone something to look forward to, and lets staff know how much you appreciate their resilience. After this year, everyone deserves to let their hair down and have a laugh with co-workers they haven’t seen face-to-face in months.

Celebrate your top employees

A company summer party isn’t just an opportunity to bring everyone together again, it’s a space for you to recognise everyone for their hard work. You can kick things off with an award ceremony for top performing staff members, which will also go a long way in boosting morale. We’d recommend making sure no one is left behind by ensuring that everyone is included and recognised in some capacity.

Introduce new employees who haven’t had the benefit of being in the workplace

Companies which have been fortunate enough to hire during the pandemic will be aware of new recruits not having the usual introductions. As these staff members won’t have had the opportunity to meet most people face-to-face yet, a companywide summer party is the ideal place for them to mingle, relax, and form stronger bonds with those they’ve only met over video call.

Giving employees opportunity to meet distant departments

Sometimes we only see certain co-workers in passing or at the water fountain. Having a summer party is an opportunity for employees to mix between departments and get to know one another, which will give the workplace a more social, familiar atmosphere once the event is over.

The impact of this renewed atmosphere can benefit your staff retention rates, as well as create space for networking opportunities, idea sharing, and better inter-department integration at work.

Maintain staff retention

The pandemic has given everyone a lot to think about, and a company’s response to the lockdown, working from home, or return to the workplace can dictate whether someone wants to leave or stay.

While there can be a whole host of reasons for someone leaving a company, it’s undeniable that you can do your part to keep retention rates high by showing appreciation for your workforce. Hosting a company summer party next year is just one great way to celebrate all the hard work they’ve put in over the crisis, while also giving everyone a light at the end of the tunnel.

Encouraging employees to post about it on social

If you’re actively hiring, the most powerful recruitment tool you have at your fingertips is your current employees. By encouraging your employees to post (appropriate) photos and statuses on social media, you can easily have a ton of user generated content to share on company profiles.

This means that prospective employees can see how great your workplace is, while simultaneously showcasing why you’re a positive investment to current and prospective clients.

Team building

When we enter busy periods at work, communication can make or break a team. It’s easy to get frustrated with one another, especially if we’re working from home and can’t pick up on cues like body language or tone of voice.

Having opportunities to bond and communicate in relaxed settings like parties is invaluable for improving team dynamics in the workplace, as we grow more used to everyone’s communication styles. We all know someone who is vastly different in real life compared to email!

Tax deductible

Of course, there are costs associated with office parties, but we believe that it’s a worthwhile investment for all the benefits you get. Plus, you can claim back certain expenses from an employee event on your tax bill, which may make this easier to justify after what may have been a harder financial year.

So, how about it? We all need something to look forward to in 2021, and a summer office party is a great way to have some fun in the sun. Get in touch with us today to find out more about how you can have the perfect celebration at our conveniently located Central London venue.

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